Yitong Jiang 
Graphics & Packaging designer


Works


INTO YOUbrand identity
cosmetic packaging
retail design


CLUIvisual identity
generative design
interactive installation


CRESToral care packaging
brand identity

EXAbrand strategy
virtual exhibit design
brand identity
motion graphics

Blue Nalubrand identity
seafood packaging
trade show design


Résumé
Email
Instagram
LinkedIn


Let’s connect!

Nice to meet you, I’m Yitong Jiang!Chinese New Year was the first visual system I ever encountered.

It’s a world steeped in fiery red—paper-cuts, firecrackers, lanterns, and red envelopes. Together, these colors, shapes, patterns, and warmth create what we call the “spirit of the New Year.” Similar “systems,” like Christmas, shape each person’s childhood with their own visual languages, always symbolizing love and hope. This may be why I find visual design so captivating—it is a powerful vessel that can spark conversations, touch hearts, and influence generations. This vessel holds both our shared hopes and individual memories, experiences, and dreams. 

As a designer, I hope to fill it over time, weaving together collective meaning with my own personal stories.


VEHICULA
   PELLENTESQUE DEUS EST
234—5645


Education
09/2022–Present

ArtCenter College of Design
Pasadena, CA

Candidate for a Master of Fine Arts 
in Graphic Design. Specialization in Packaging, Branding, Visual Identity
09/2018–06/2022
ArtCenter + Cesar
Sponsored Studio
Pasadena, CA

Completed a 14-week professional development program for Cesar with Mars Pet Care, delivering a real-world solution for a current or future-focused design brief determined by the sponsor.

09/2018–06/2022
Nankai University
Tianjin, China

Bachelor of Fine Arts in Visual 
Communication Design



Experience

05/2024–08/2024
Teaching Assistant
ArtCenter College of Design
Pasadena, CA

Assisted Professor Jini Zopf in her Packaging Design 1 course. Led student critiques, helped them with project ideas, and answered questions about packaging-related Kongsberg machine and laser cutting machine. Prepared class materials needed for the professor during class and led the packaging design skill demonstrations.


05/2024–06/2024
Freelance Graphic Designer
Meaningful Works
Los Angeles, CA

Assisted the graphic design team in creating initial logo sketches and font exploration for the Sprouts re-branding project.
06/2021–09/2021
Graphic Designer
INWA Design
Beijing, China

Assisted the INWA design team across investment, internet, and fintech identities, crafting brand identities, applications, motion graphics, illustrations, spatial design, wayfinding, photography, and presentation decks for clients including Alibaba Visitor Center, Jining Urban Investment, INCLUSION, and INWA’s in-house projects.



Expertise
Strong working knowledge of

Illustrator, InDesign, Photoshop, After Effects, Cinema 4D, Keynote, Figma, ChatGPT, 
Midjourney, Miro

Familiar with

SolidWorks, KeyShot, p5.js, Final Cut Pro, Capture One, Basecamp

Skills

Brand identity, packaging design, generative design, 3D printing, book binding, letterpress, DSLR photography, laser cutting, Kongsberg machine, large format photography



Languages English (fluent), Mandarin (native)


Recognition
02/2023–Present
ArtCenter Grad
Continuing Scholarship

ArtCenter College of Design Distinction
GPA of 4.0
Communication Arts 2024
Progress Summit / Design Shortlist
02/2023–Present 

ArtCenter
Student Gallery

Fall 2024 
Into You, Packaging and brand strategy posters
Into You, Cosmetic packaging

Summer 2024
Crest, Oral care product packaging
Spring 2024
110 Freeway Typeface,
Modular type design
BlueNalu, Food packaging
Fall 2023
SHIMEN, Spirits packaging
Huluh, Board game ‘Mahjong’ packaging

Summer 2023 and Fall 2023
*Progress Summit, Brand identity
Spring 2023
Aphex Twin, Typography
Frankenstein, Title sequence

*Displayed in president’s office









gallery
©Yitong Jiang 2024All Rights Reserved